About the Job

• Own the weekly, monthly, quarterly and annual forecast for Incentives Marketing by leveraging cross-functional partnerships with Marketing Channel Leads and Data Science

• Serve as the direct business partner to the head of Incentive Marketing, and collaborate closely with channel leads to uncover key trends and advise on capital allocation decisions

• Improve and own the weekly business performance cadence to help identify areas where the business should double-down and inform the weekly forecast

• Partner with DS and Growth teams on customer engagement and CAC/LTV analysis to guide our acquisition and retention strategies by channel

• Evaluate new business and marketing opportunities from a finance perspective and provide recommendations to marketing and finance leadership based on ROI, payback, and strategic value

• Develop, monitor, and drive deeper understanding of our KPIs across the marketing organization and identify opportunities to improve existing reporting processes and key metrics tracking

• Ad hoc financial modeling and analysis, such as building KPI-based models and using SQL to self-serve data for analyses

About You

• Bachelor’s degree in Math, Economics, Finance, Business or other related field

• 4-6 years work experience in a relevant field with demonstrated financial acumen and a track record of leveraging data for business impact

• Highly proficient in advanced Excel modeling with strong attention to detail

• Basic knowledge of SQL is required

• Ability to use data to identify and quantify opportunities for growth or profitability improvement

• Demonstrated experience thinking strategically about complex business problems, developing frameworks and providing recommendations

• A self-starter with a positive attitude and ability to work in a rapidly changing environment

• Strategic Finance experience at a fast-paced, high-growth technology company is preferred

• Experience with marketing finance and consumer marketplaces is strongly preferred

• Experience working with Mode, Tableau, PowerBi, or similar is preferred

• Advanced SQL and data visualization knowledge is preferred

• Polished communication skills and comfort working with internal stakeholders, including senior leadership